ANDREAS CAMINADA/Drei-Sterne-Koch/THREE STAR CHEF

FOR ENGLSIH SEE FURTHER DOWN – WITH GAME

Da Essen und Trinken im Sprachtunterricht immer wieder ein Thema ist, möchte ich euch den Drei-Sterne-Koch, Andreas

Caminada, vorstellen. Schaut euch bitte die folgenden Videos auf Deutsch, Englisch, oder in beiden Sprachen an. Ich habe

dazu eine Zusammenfassung geschrieben Andreas Caminada und ihr könnt mit lingofox/DW einen Lückentest erstellen.

Hier ist der Link.http://lingofox.dw.de/index.php?url=c-test Kopiert einfach meinen Artikel in das vorgegeben Fenster und

klickt auf erstellen. Vergesst auch nicht anzugeben nach wie vielen Wörtern ihr wieder eine Lücke wollt.

Andreas Caminada, posted with vodpod

Three-star-cook, posted with vodpod

As food and nutrition are continuously topics in language lessons, I would like to present you the Swiss three-stars-chef

Andreas Caminada. At his restaurant/hotel in the Schauenstein castle,  reservations

for dinners have to be made months in advance. Guests, therefore, expect a great meal.

Poverty as Business for the future

 oder ARMUT ALS BUSINESS DER ZUKUNFT

I’ve recently come across the following

http://www.nzz.ch/finanzen/webtv/impulse/september_2010_1.7381710.html?video=1.7577389

very interesting interview by the NZZ journalist Marco Metzler in which Prof. Stuart L Hart from the Corell University answers questions about how it should

be possible  in the future to help poor countries/people at the bottom of the pyramid protocol  and at the same time earn money.

I’ve also prepared you a gap exercise with the above text. Click here http://www.langedi49.ch/POVERTY1.htm and you can reread the article and fill the missing words

into the empty spaces and correct it online. Good luck!

Here below I’m going to summarize the interview.

Prof Hart says that large companies can actually focus business attentions on 1/3 of  the humanity that has been ignored in the past. According to  (gemäss/secondo)him it can

be seen as a business opportunity to engage in local people, slums shanty towns or rural villages in the developing world.  Enterprises that improve peoples’ lives generate

livelihood ( der Lebensunterhalt/sostentamento)for them and produce growth (das Wachstum/crescità) and opportunities for the companies themselves.

How has this to be done?

For the professor it is clear that large corporations play a role in serving the poor. It can’t just be done through the development of products by people in Europe or America and then

go to those poor countries and market them. This procedure does not work for a variety of reasons:

a) The typical product developer or marketer does not understand much about the local context.

b) To succeed it is required that people from the company develop partnerships on the grounds with NGOS and local players.

c) People from these companies have to live on the ground for a certain period of time to get immersed and become able to develop partnership with local people and co-

generate and co-create the business concept with those in the communities because they have a big influence over what  product  get developed and how that product is

embedded in a larger business model  that really has value in the community and from their point of view.

MUTUAL VALUE HAS TO BE CREATED!

d)  Multinational companies have  to face these new challenges and develop new skills.(Fähigkeiten/capacità)

e)  Companies have to create entirely new markets that did not exist in the past. This takes new efforts. It is not enough to do  market research, figure out the market

work, set  prices and  start selling the product, Companies have to be engaged.

f) They have to develop a native capability of how to get embedded in the local community.

At the moment there are no big success stories with this approach! (das Vorgehen/procedere) There are, however,many initiatives. To be able to reach the poor people and have the

price right is necessary but it is not sufficient.

Welthandel1

Welthandel, posted with vodpod

Zu diesem interessanten Video von WissensWertes über den Welthandel und vor allem auch über Fairtrade  möchte ich 

einige Fragen stellen und Feststellungen aufführen.

(Die Antworten findet am Schluss der Übung.)

a) Wo sitzt die Callcenter Mitarbeiter, der uns bei Computerproblemen berät?

………………………………………………………………………………………………………………………………………..

b) Was wird schon über Jahrtausende über Ländergrenze und Kontinente hinweg

gehandelt?

………………………………………………………………………………………………………………………………………………

c) Wann entwickelte sich das Welthandelssystem?

………………………………………………………………………………………………………………………………………………

So funktioniert es.

FOOD/SLOW FOOD

Für Deutsch siehe unten! Per tedesco vedi sotto!

This is a worksheet which you can download :FOOD AND EATING

What is your favourite f…………?

Wine and beer are a……..drinks.

The meat from a cow is called b.…….

She baked a c…….for his birthday.

You shouldn’t buy food that’s past its sell-by-d.……

It can’t be hard to tell the difference between e…….and poisonous mushrooms.

Mc Donald’s and Burgher King serve f…….food.

Shall I g……..the fish or fry it?

H……… is made by bees.

Do you want i……….in your drink?

I don’t like j……… or marmalade.

I’ve got a fork but no k.…..

He won’t eat l……….he says it’s rabbit food.

There isn’t any butter but I’ve got some m……..

Use your n………… I don’t want you getting food on you shirt.

Set the o……….. to 350 degrees.

You don’t need to p…………the potatoes- I’m going to bake them.

Sushi is made with r….…..and fish.

I don’t want a s…….., just a main and a dessert.

I left the waiter a £ 10 t………

These carrots are u……….- they are too hard to eat.

Beetroot and broccoli are types of v…………..

Chinese food is often cooked in a w……….

The classic x……….….meals is turkey.

I prefer plain y……… to strawberry or cherry.

Courgettes are called z….….. in the States.

ANSWERS: fruit/alcoholic/beef/cake/date/edible/fast/grill/honey/ice/jam/knife/lettuce/margarine/napkin

/oven/peel//raw/starter/tip/undercooked/vegetable/wok/Christmas/yogurt/zucchini

Here you can do a little drag & drop exercise:FOODQUIZ

Here is a summary of  some vocabulary

Just enjoy the following video with Mr. Petrini di founder of the  “SLOW FOOD” movement created by him to resist a Mc Donald’s opening in Rome in 1986. He and his way of

preparing healthy and food  delicious food has become very famous around the world. I think ist just great what he did.http://en.wikipedia.org/wiki/Slow_Food

The best restaurant in Rome is a slow food one where the prices seem to be very reasonable!

Wer möchte gerne ein kleines Quiz  auf Deutsch machen? Chi vuole fare un piccolo quiz in tedesco?  Try to say in English what you see on this foto-merry-go-round? Sul primo video

vedete le foto coinvolte nel secondo appaiono anche domande in merito.Provate di vedere il carosello delle foto dando dei nomi agli oggetti. Versucht den Gegenständen auf dem

Photokarussell die richtigen Namen auf Deutsch oder Englisch zu geben.

more about “ESSEN“, posted with vodpod

ESSEN MIT GENUSS, posted with vodpod

Wenn ihr den folgenden Link anklickt könnt ihr die ganze Sendung  von DRS zum Thema “slow food”  anhören. Übrigens es heisst: ich esse, du isst, er isst, wir essen,

ihr esst, sie essen!

http://www.drs1.ch/www/de/drs1/sendungen/top/tagesgespraech/2782.sh10147871.html

Wie stellt man Sauerkraut (crauti) her? Hier ein Link zu einem Rezept und Videodarstellung.

http://www.lebensmittelwissen.de/tipps/haushalt/sauerkraut-herstellen.php

Social Media in plain English

I think this video here below shows us in simple English how the residents of Scoopville (città delle cucchiaiate) started doing efficient business in the ice-cream sector  without spending much money on commercials and involving the whole community.

This blog for teachers gives idea of how to integrate new technologies, such as twitter into your studies of languages and teaching and how you can achieve your goal by trying to find people

with the same interests or needs. :http://www.freetech4teachers.com/search/label/Twitter%20in%20Plain%20English

more about “Social Media in Plain English“, posted with vodpod

Vocabulary to the above video.

English                                Deutsch                              italiano

to maximize profits	Profite maximieren	massimare i profitti
unique flavours	einzigartiges Aroma	gusti unici
residents of the town	Einwohner der Stadt	abitanti della città
people make their own ice-cream	die Leute machen ihre eigenen Aroma	la gente crea i propri gelati
for only a few dollars	für nur wenige Dollars	per solo pochi dollari
to create a store	ein Geschäft eröffnen	aprire un negozio
neighbours	die Nachbarn	i vicini
to share thoughts on a board outside the house	Gedanken auf einem Anschlagbrett  vor dem Haus austauschen	condividere opinioni su un cartellone pubblicitario fuori casa
the board overflows with comments and ratings	das Anschlagbrett ist voll mit Bemerkungen und Bewertungen	il cartellone è pieno di commenti i valutazioni
free customer views	kostenlose Kundenbewertung	valutazioni di clienti a gratis
new opportunities	neue Möglichkeiten	nuove opportunità
tools	das Werkzeug	gli attrezzi

Behütete Festung / Gated Communities

Ab B1/Deutsch

Im folgenden Beitrag von DW geht es um ein Phänomen, das in den USA  geboren wurde. Menschen der aufsteigenden Mittelschicht wollen nichts mehr von den Problemen ihrer

Umgebung hören und sehen, deshalb schottern sie sich ab. Die Kinder wachsen in einer wohlbehüteten Umgebung auf, wo sie keinen Kontakt mit anderen Kindern anderer sozialen Schichten haben.

Um das Video anzusehen, klickt auf folgenden Link und dann auf Video on demand.

http://www.dw-world.de/dw/article/0,,4263912,00.html